Commerce Experience
Storefront and Checkout Design That Reduces Friction
Storefront and checkout design that reduces friction at every step between browsing and buying.
Our Process
Reviewing where customers currently drop off between browsing and purchase.
Redesigning the specific steps causing the most drop-off, not the whole funnel by default.
A checkout flow with the fewest steps and clearest costs upfront.
Testing the redesigned flow before it goes into development.
Rollout with conversion tracking to confirm the redesign actually moved the metric.
Know where in your funnel customers actually drop off? Let's audit it and find out.
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Commerce Experience Services We Offer
Product & Category Page Design
Pages built for discovery, not just display.
Checkout Flow Design
A checkout designed to reduce cart abandonment at every step.
Mobile Commerce Design
Design for the growing share of purchases made on phones.
Search & Filter UX
Search and filtering that actually helps customers find what they're looking for.
Why Choose Infigrity for Commerce Experience?
Scoped to the Actual Drop-Off Point
Engagements are often scoped narrowly to the highest drop-off step - usually checkout - not a full storefront redesign nobody asked for.
Platform-Agnostic Design
Shopify, WooCommerce, headless or a fully custom build - the design work isn't locked to one platform.
Impact Measured, Not Assumed
Conversion tracking gets set up before launch, so a redesign's effect on cart abandonment is measured, not guessed at.
Mobile Checkout as a First-Class Concern
With mobile now the majority of e-commerce traffic, mobile checkout UX is designed as a core part of the work, not an afterthought.
How We Work With You
Time & Material
For ongoing conversion work as your storefront keeps evolving.
- →Change scope as requirements evolve
- →Pay based on work delivered
- →Sprint-based delivery and review
- →Full visibility into progress
Dedicated Team
Extend your team with commerce UX designers who work inside your release cycle.
- →Resourcing matched to your exact needs
- →Direct daily collaboration with your team
- →Scale the team up or down as needed
- →Guaranteed committed hours
Fixed Price
For a clearly scoped checkout or funnel redesign with a defined timeline.
- →Scope agreed upfront
- →Milestone-based delivery
- →Fixed timeline and budget
- →Best for well-defined projects
More in Experience Design
Experience Design
Most redesigns fail for the same reason: nobody watched a real person try to use the old version first. We start with research, not a mood board, then design interfaces for web, mobile and commerce that people actually complete tasks in. Same design system, same team, from wireframe through to launch.
Learn more→UI/UX Design
We start with how people actually use the product, not a mood board. Research and structure come before visual design, so the interface you launch with has already been tested against real user flows - across web, mobile and commerce.
Learn more→Website Design
We design websites people can navigate without thinking about it - clear structure, fast load times, and a path to the action you actually want a visitor to take. Built on solid SEO foundations from day one, not added on afterward.
Learn more→Mobile Experience
App experiences designed around how people actually hold, tap and use their phones - not a shrunk-down desktop screen.
Learn more→Human Machine Interface
Interface design for devices, kiosks and embedded systems where the screen is only part of the interaction.
Learn more→Frequently Asked Questions
Yes - commerce experience engagements are often scoped narrowly to the highest drop-off step (usually checkout) rather than a full storefront redesign.
Any - Shopify, WooCommerce, headless commerce or a fully custom build; the design work is platform-agnostic, then handed to development on whatever stack you're using.
We set up conversion tracking before launch, so the redesign's impact on cart abandonment and checkout completion is measured, not assumed.
Yes - with mobile now the majority of e-commerce traffic for most brands, mobile checkout UX is treated as a first-class part of the design, not an afterthought.
Related Services
E-commerce
We build storefronts people can actually check out on without giving up halfway - on Shopify, WooCommerce, or a headless build when your catalog needs it. Payments, shipping and inventory get connected properly the first time, and we stay on for the performance work after launch.
Learn more→Performance Marketing
We run paid search and social campaigns against the numbers that actually matter to your business - leads, revenue, signups - not just traffic and impressions. If a channel isn't earning its budget, we tell you before you keep paying for it.
Learn more→UI/UX Design
We start with how people actually use the product, not a mood board. Research and structure come before visual design, so the interface you launch with has already been tested against real user flows - across web, mobile and commerce.
Learn more→
