E-commerce & Retail · India · Prototype for client sign-off
Swasth Origins: one store for retail shoppers and approved wholesale buyers
A redesign prototype for a premium D2C food brand: a retail storefront and an approved-buyer wholesale portal on one site.
What Swasth Origins needed
Retail customers and wholesale buyers need different prices, pack sizes and ordering rules, but the brand wanted one site.
What we built
Retail storefront
A premium product experience for home shoppers.
Wholesale portal
A separate area for approved buyers with their own catalog and ordering.
The result
- The client can click through both buying journeys before choosing the production platform.
Key screens

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